March 2017

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HOP ON BOARD for the Sixth Annual Big Idaho ® Potato Truck Tour This spring, the Big Idaho® Potato Truck Tour hits the road with its sixth year of bringing Idaho® Potatoes to the people in a highly memorable way. Our marathon cross-country tour includes stops at The Kentucky Derby Festival Thunder Over Louisville event, the International Cherry Blossom Parade in Georgia, the Houston Children's Festival and more. We'll be meeting millions of consumers and retailers while raising awareness for your heart-healthy Idaho Potatoes. So hop on board and come along for the ride as the world's most successful potato marketing phenomenon enters its sixth overwhelmingly successful season. for more information visit idahopotato.com

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